{"product_id":"loreal-professionnel-serie-expert-vitamino-color-spectrum-purple-shampoo-300ml","title":"L'Oreal Professionnel Vitamino Color Spectrum Purple Shampoo 300ml for Color-Treated Hair","description":"\u003cp\u003eL'Oreal Professionnel Serie Expert Vitamino Color Spectrum Purple Shampoo, A professional neutralising purple shampoo for blonde hair that neutralises undesired yellow undertones leaving your hair feeling cleansed. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eVitamino Color Spectrum Professional Yellow Tones Neutralising Shampoo by L’Oréal Professionnel, formulated with purple dyes \u0026amp; caring agents leaving hair feeling cleansed. \u003c\/p\u003e\u003ch2\u003eKey Features L'Oreal Professionnel Serie Expert Vitamino Color Spectrum Purple Shampoo\u003c\/h2\u003e\u003cp\u003eThe system helps to lock dyes within the hair fibre using patented technology*. \u003c\/p\u003e\u003cp\u003eLock in your day 1 colour vibrancy for up to 100 days**. \u003c\/p\u003e\u003cp\u003eUp to 72hr glass shine*** \u003c\/p\u003e\u003cp\u003eUp to 72hr radiant hair*** \u003c\/p\u003e\u003cp\u003eTone preservation*** \u003c\/p\u003e\u003cp\u003eUnwanted reflects are neutralised*** \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eProven Efficacy on the 5 colour dimensions****:\u003cbr\u003e1. Shine: High Glass shine \u003cbr\u003e2. Vibrancy: Rich, vibrant colours\u003cbr\u003e3. Contrast: Optimal perception between multiple shades\u003cbr\u003e4. Tone: Helps neutralise unwanted reflects\u003cbr\u003e5. Brightness: Level of brightness and darkness are well preserved\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003eThe creamy purple formula instantly neutralises undesired yellow undertones for blonde hair. \u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e*Patent granted in France\u003cbr\u003e**Instrumental test after 49 washes using the full Vitamino Color Spectrum routine\u003cbr\u003e***Instrumental test after 4 weeks of application\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eContains a sulfate \u0026amp; contains a silicone that will require a shampoo to remove, co-washing will not be adequate.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIngredients: AQUA \/ WATER \/ EAU • SODIUM LAURETH SULFATE • SODIUM CHLORIDE • COCAMIDOPROPYL BETAINE • DIMETHICONE • PARFUM \/ FRAGRANCE • CITRIC ACID • HEXYLENE GLYCOL • SODIUM BENZOATE • SODIUM HYDROXIDE • AMODIMETHICONE • CARBOMER • CI 60730 \/ ACID VIOLET 43 • GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE • TRIDECETH-10 • GLYCERIN • SALICYLIC ACID • GLYCOL DISTEARATE • MICA • PEG-100 STEARATE • CI 45100 \/ ACID RED 52 • BENZYL SALICYLATE • STEARETH-6 • COCO-BETAINE • TRIDECETH-3 • CI 77891 \/ TITANIUM DIOXIDE • BENZYL ALCOHOL • PHENOXYETHANOL • HEXYL CINNAMAL • LINALOOL • ALPHA-ISOMETHYL IONONE • ANISE ALCOHOL • LIMONENE • FUMARIC ACID • ACETIC ACID (F.I.L. N70018338\/1).\u003c\/p\u003e","brand":"Loreal","offers":[{"title":"Default Title","offer_id":44160118947928,"sku":null,"price":56.7,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0277\/4990\/8568\/files\/3474637268381_EN_1.jpg?v=1780241099","url":"https:\/\/www.harlequinhair.com.au\/products\/loreal-professionnel-serie-expert-vitamino-color-spectrum-purple-shampoo-300ml","provider":"Harlequin Hair","version":"1.0","type":"link"}